What’s included in monthly local SEO

Google Business Profile

Short answer: Categories, services, photos, posts where useful, Q&A, hours, and fixing mismatches with the website, every month, not once at onboarding.

Map pack competitors keep updating. A static profile falls behind. See the GBP guide.

Local citations

Short answer: Your name, address, and phone listed the same way on Apple Maps, Bing Places, and the trade directories Google checks. Not a one off spreadsheet upload.

Mismatched citations confuse Google and AI tools. Digistruct builds and maintains the listings that matter for your sector, kept in sync with your website and Google Business Profile.

See the GBP guide on NAP consistency.

Service and area pages

Short answer: Improve or add pages that match how customers search, not keyword stuffed blog posts nobody reads.

For local service businesses that usually means clearer service pages and honest area coverage around Warrington and nearby towns.

Reviews and technical

Short answer: Review request habit, reply support, indexing and speed issues, Search Console monitoring, and schema that matches the business.

Also AI search checks (ChatGPT / AI Mode / Perplexity) as part of Digistruct’s package. See AI search.

The monthly report

Short answer: What changed, what Maps and Search Console show, what enquiries look like if you share them, and what is next, in language an owner can read in ten minutes.

No ranking guarantees. The goal is more of the right enquiries reaching you on the channel you choose.