What’s included in monthly local SEO
If your agency cannot explain the work in plain English, you are paying for a dashboard. Here is what should actually happen.
Google Business Profile
Short answer: Categories, services, photos, posts where useful, Q&A, hours, and fixing mismatches with the website, every month, not once at onboarding.
Map-pack competitors keep updating. A static profile falls behind. See the GBP guide.
Service and area pages
Short answer: Improve or add pages that match how customers search, not keyword-stuffed blog posts nobody reads.
For local service businesses that usually means clearer service pages and honest area coverage around Warrington and nearby towns.
Reviews and technical
Short answer: Review request habit, reply support, indexing and speed issues, Search Console monitoring, and schema that matches the business.
Also AI search checks (ChatGPT / AI Mode / Perplexity) as part of Digistruct’s package. See AI search.
The monthly report
Short answer: What changed, what Maps and Search Console show, what enquiries look like if you share them, and what is next, in language an owner can read in ten minutes.
No ranking guarantees. The goal is more of the right enquiries reaching you on the channel you choose.
FAQ
Quick answers.
How much time do I need each month?
About ten minutes to read the report, plus photos or review asks when you have them. The heavy lifting is mine.
Is this the same as Digistruct’s package?
Yes. The checklist is what the £500/month (or £4,000/year) package covers alongside the website. See pricing.
Want this fixed on your business?
Book a free audit. I will review your site, Google Business Profile, and rankings in plain English.